Marketing Division Manager – Islamic Development Bank , Saudi Arabia

Role Purpose:
Promote and enhance the IsDB brand, as well as its leadership, through strategic marketing campaigns

Key Accountabilities and Activities:
Design and deliver creative and strategic campaigns to build the IsDB brand with key stakeholders and audiences
Promote the brand through a programme of live events, external and internal communications, digital presence including the website and social channels, and marketing collateral
Responsible for maintaining and protecting brand identity across all IsDB platforms and channels
Collaborate with colleagues across the IsDB and the wider marketing division to deliver fully-integrated campaigns
Advise leadership on strategic marketing initiatives to fulfil the aims and aspirations of the IsDB
Manage internal stakeholders to ensure marketing activity supports the specific needs of the bank, including regional hubs
Lead a newly-formed marketing team, fostering a high-performing team culture
Be accountable for all marketing collateral, ensuring the IsDB brand is protected

Job Requirements:
Academic qualifications
• Master’s degree in marketing, communications, journalism or relevant subject area required.
• Professional international marketing qualification desirable.
• Graduate degree in a related field is desirable.
• English (Mandatory)
• Arabic (Preferred)
• French (Preferred)
Minimum number of years and nature of experience
• 3-5 years in a senior marketing role for a global organisation or business, with demonstrated success
• 10 years’ experience in marketing role for a global organisation or business
• Strong experience of project management and team management
• Extensive experience working on integrated marketing campaigns, with demonstrated measurable success
• Strong social and digital campaign experience, including paid for social marketing
• Experience managing the design and production of creative and engaging digital and print materials and publications
• Able to negotiate media partnerships and
• Experience managing campaign budgets

Job specific competencies
• Results-driven with strong track record in leading high profile above the line and below the line campaigns
• Creative thinker with strong editorial judgement
• Digitally savvy with sound understanding of the digital landscape and latest trends in digital marketing
• Problem solver with keen understanding of stakeholder management
• Lateral thinker with ability to see the bigger picture and harness all the tools in the marketing mix
• Strong attention to detail
• Outstanding communications skills and interpersonal skills
• Inspiring and high-performing leader with the ability to motivate and manage a diverse team
• Keen interest in global development

IDB HQ Offices – Jeddah, Kingdom of Saudi Arabia

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