Marketing Leader (Saudi Nationals Preferred) – Aramex , Saudi Arabia

The Team
We are a high-performance team who use data to hyper-focus our creativity on real commercial objectives. We settle for nothing but the best for ourselves, our team and our brand. We are tactical. We are strategic. We work hard. We make excellence a habit. We get results.

Think you’ve got what it takes?
The Social & Marketing Manager will…
Execute the Marketing & Digital Strategy for Aramex KSA, both for B2B and B2C, together with the central team.
Define a roadmap of Strategic Partnerships to help achieve the business goals
Work with the Country Manager & Head of Digital Marketing to define key objectives, targets & KPI’s to reach
Come up with creative ideas for Social Content that is relevant and engaging to the Saudi market
Ensure that all Offline promotions are rolled out in store and on brand.
Provide the central team with key insights into the KSA market to help with the localization of all campaigns
Manage Social activity for Aramex in KSA
Build and manage our Influencer program in KSA
Reporting: Present and share ideas, results and gap analyses.
Research competition, investigate benchmarks and provide suggestions for improvement
Ensure that our Arabic copy and tone is spot on with Saudi dialect.
Stay up to date with the latest technology, trends and best practices in the Kingdom

Actions:
Initiate local partnerships
Monitor and advise on delivery of paid media and CRM campaigns
Regularly re-visit our on-going communication strategy
Give strategic input during prep phase of major campaigns
Recommendations to central Marketing and Product teams for enhancements and new features
Localisation of commercial, social & brand content
Managing 3rd party relationships with content agencies + influencers

You’ll enjoy and succeed in this role if you have….
Thorough understanding of what makes great content and why & when people starting sharing online
Great understanding of the KSA market
Experience acquiring, influencing and managing partnerships
Sense of ownership and pride in your performance and its impact on company’s success
Critical thinker and problem-solving skills
Team player
Good time-management skills
Great interpersonal and communication skills
Have a good understanding of both English and Arabic
Experience required
At least 3 years of experience as a Social Media Manager / Marketing Executive
B2B & B2C experience crucial
Degree in Marketing, Digital technologies or similar relevant fields preferred but not essential

Company Overview:
Since our founding in 1982 we have grown to become a world leader in comprehensive transport and delivery solutions for business and consumers. Headquartered in Dubai, at the heart of the world’s most dynamic commercial hub and on the site of historic trade routes linking east and west, commerce and transport are deeply embedded in Aramex’s DNA. We are dedicated to transforming the face of trade, expanding our operations rapidly to better connect businesses and consumers worldwide.

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